We made these shots as part of our research and development for a series we're working on.
When you're marketing your business, organization or even your personal brand, does it sometimes feel insincere?
Some shots from a budget music video we've made for Blessbe's "It's My Life" back in 2012.
A study of 1,000 marketing campaigns over 10 years was published in 2013 by Les Binet and Peter Field from The Institute of Practitioners in Advertising in the UK.
Want to be a filmmaker? Don't buy a camera. Try investing in the right tools to grow your specific passion instead.
This guide could save lives